About Evening Star Digital
We’re pioneering a new approach to customer discovery through Answer Engine Optimization.
The Evolution of Search Discovery
Customer search behavior has fundamentally shifted. People are aksing ChatGPT, Perplexity, and Claude for answers. This isn’t a trend. It’s structural change.
We founded Evening Star Digital to help businesses stay visible in this new era. While most marketing agencies are still using SEO strategies to optimize for search engine rankings, we recognized that the real opportunity lay in being cited by AI systems when customers search for answers.
Our methodology, built on systematic research, proprietary frameworks, and constant testing, turns this insight into measurable results. We don’t chase trends. We build authority that compounds across AI search channels.
Meet the Team
We’re a small team of strategists, researchers, and content professionals obsessed with the future of marketing, which is how AI systems evaluate and recommend business solutions.
Patrick Powers
Patrick leads AEO strategy and research at Evening Star Digital. His obsession with how AI systems cite sources drives everything we build.
[Tamara Hadziefendic
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